Top 10 Tips for Navigating International Trade in an Uncertain World
In a world of shifting borders, tariffs, trade deals and geopolitics, international trade can feel like a moving target. But for many of our clients – whether they’re exporting goods, managing overseas subsidiaries or dealing with complex supply chains – it’s a target worth hitting.
At HURST, we work with businesses navigating global uncertainty every day. Here are ten practical tips to help you stay sharp, stay agile and stay ahead.
1. Know your risk exposure
Trade routes, currency, contracts, compliance – every international business faces risks. Map them. Rank them. Mitigate them. Don’t wait for a crisis to start planning.
2. Stay close to your supply chain
From raw materials to final delivery, your supply chain needs constant scrutiny. Build relationships, diversify your sources, and don’t let the first time you meet your supplier be when something goes wrong.
3. Invest in customs knowledge
Rules of origin. HS codes. Incoterms. They sound dry – but getting them wrong costs time and money. Upskill your team or work with experts who live and breathe cross-border compliance.
4. Don’t ignore FX strategy
Currency moves fast – and can wipe out your margin just as quickly. A structured FX policy isn’t just for multinationals. Lock in rates, hedge smart, and plan for volatility.
5. Have boots on the ground
Markets behave differently. People buy differently. Regulations change. Whether it’s a partner, a local advisor or a regional office – proximity gives you insight and influence.
6. Understand the politics
Trade doesn’t happen in a vacuum. Sanctions, tariffs, treaties and elections can all shift the rules overnight. Stay informed – and make contingency planning part of your rhythm.
7. Prioritise cyber resilience
International operations = more data, more systems, more risk. Make sure your cybersecurity matches your global ambitions. One breach can knock you out of a key market.
8. Audit your contracts
Are your agreements watertight across borders? Think jurisdiction, dispute resolution, payment terms, force majeure. International growth deserves international-grade contracts.
9. Stay tax smart
Global tax is a minefield. Permanent establishment rules, VAT recovery, withholding tax – the list goes on. A clear tax strategy will save you money, time and stress.
10. Think long-term partnerships, not transactions
Whether it’s clients, suppliers or advisors – international success comes from trust, not just terms. Relationships built today can give you the edge tomorrow.
Final thought
International trade isn’t easy – but done well, it’s a serious growth lever. Whether you’re just starting to look overseas, or managing operations in multiple countries, the same principle applies: preparation beats panic.
At HURST, we help ambitious businesses go global with confidence. If you need a sounding board, a tax advisor or a team that speaks international – let’s talk. Contact us via imagine@hurst.co.uk